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While working at Tamooz Marketing Communications, Medtronic required an interactive attraction that would help physicians attending a yearly convention understand that different types of pain a patient experience and how there medical product could help that patient.

This was done by building an interactive life like doll named “Fliex” which had internal LEDs that would play a specific animation depending on the type of pain he might experience, in return animated scenario’s would play showing how Medtronic’s medical product would relieve that pain.

Each participant had a computer station that had a custom Flash application which explained each scenario that was synced to Fliex. The application would also demonstrate different medical products and ask a number of questions once the participant answered an individual question he would then see what other participants answered (real time benchmarking).

This was a huge project that required multiply developers I was glad to be part of the team. Asi Epstain developed the server side client application that connected the Flash application to Fliex he also did the animations. Me Ron Sharon developed the Flash application (Ron did most of the development) and the design was done by Neal Gontmakher.